Every case study here shows the starting position, exactly what I changed and what moved, with the sector named honestly. Search by treatment, filter by focus, and open any one in full.
How to read these
Proof, Not Promises
I don’t publish vanity numbers or borrowed screenshots. Where a result comes from a client in another sector, I name that sector plainly rather than dress it up as dental. Teardowns are public analyses of real practices I do not work with, shown to demonstrate the method.
Starting position, in plain numbers
Exactly what I changed, step by step
What moved, and over what period
The sector named honestly, every time
AI-feature results labelled as impressions, not clicks
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The Track Record Behind the Work
2023
Working in SEO since
30+
Projects delivered
5
Countries worked across
5.0★
Reviews on Google, Trustpilot, Clutch
What you'll find inside
Every Case Study Follows the Same Honest Shape
01
The starting position
Where the practice ranked, what its profile and pages looked like, and the enquiries it was missing, in plain numbers.
02
What I changed
The exact work, in order: profile, technical fixes, treatment pages, local authority and AI visibility.
03
What moved
The result over a stated period, tied to enquiries where the data allows, with honest limits on what SEO alone can claim.
Want This Kind of Result for Your Practice?
Send your practice name and town. Within two working days, I’ll send a recorded walkthrough of your map pack, your Business Profile and your top treatment page, with the first changes I’d make. No call required.